Espresso JAMs -Small Business Interviews and Tips

Short, concentrated, delicious conversations about business and solopreneur life with business owners about how and why they started their business and how they differentiate themselves. If you are a solopreneur, small business owner, or considering starting your own business, this podcast is for you. Guests include successful small business owners, coaches, consultants, service providers, etc. In most episodes, we will talk with guests about the inspiration that set them on their path to business ownership. Leading into what the beginning of their entrepreneurial adventure was like and how they differentiated their business to stand out from the crowd. And finally, how their business has developed and what they are doing now. Other episodes will be quick business and technology tips for solopreneurs and small businesses. Topics might include software, computer and /or phone apps, productivity hacks, marketing tips, etc. Your host, Joe Matz, has over 35 years of small business experience and has lived and owned/managed over 10 businesses, in diverse industries in Italy, Brazil and the USA.

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Episodes

5 days ago

In this episode we talk aboutโžค Escaping the 9-5 corporate careerโžค Transferring the skills developed in corporate life to your businessโžค The power of podcastingโžค Creating a positive input program
Julz Vitality started her career in a 9-5 corporate job because thatโ€™s what her parents taught her to do. So she started out in corporate, but realized she got bored quickly with each job. She soon left corporate to become a hair stylist, which was a lifelong dream. That was wonderful, but didnโ€™t pay enough.ย 
She began looking for answer by listening to podcasts. Wanting to join the ranks of the people positively impacting others who are going through some challenges, whether it's emotional, mental, relationships, business she began Positive Impact Tv.
Today she invites experts to her live shows and magazine to share positive insights about life, business, and mindset.
๐‹๐ž๐š๐ซ๐ง ๐ฆ๐จ๐ซ๐ž ๐š๐›๐จ๐ฎ๐ญ ๐‰๐ฎ๐ฅ๐ณ ๐•๐ข๐ญ๐š๐ฅ๐ข๐ญ๐ฒhttp://positiveimpact.tv/
๐„๐ฌ๐ฉ๐ซ๐ž๐ฌ๐ฌ๐จ ๐‰๐€๐Œ๐ฌ ๐ข๐ฌ ๐›๐ซ๐จ๐ฎ๐ ๐ก๐ญ ๐ญ๐จ ๐ฒ๐จ๐ฎ ๐›๐ฒ ๐‰๐จ๐ž ๐Œ๐š๐ญ๐ณ ๐š๐ง๐ ๐€๐๐„๐—-๐š๐›๐ฅ๐ž.Enjoy these free resources from Joe.Grow your business by speaking on podcasts free guide.https://snip.ly/Guest_SuccessFree resources and events to grow your business by standing out from the crowd.https://snip.ly/JoeMatz

Monday Jan 16, 2023

In this episode we talk about:The digital nomad lifeFrom the hospitality industry to copywriting to agency ownerRetention MarketingThe joy in seeing the positive impact you are making.The time needed to build something solid and sustainable.When is it time to stop accumulating knowledge and start implementing?
๐€๐›๐จ๐ฎ๐ญ ๐”๐ ๐จ ๐๐š๐ฅ๐ž๐ฌ๐ญ๐ซ๐š๐ณ๐ณ๐ขUgo is the founder & CEO of Corbulo Star Media where he helps 6 & 7-figure eCommerce brands scale with email & SMS marketing. He is also is a digital nomad.Get in touch with Ugo from his LinkedIn page: https://www.linkedin.com/in/ugobalestrazzi/
๐„๐ฌ๐ฉ๐ซ๐ž๐ฌ๐ฌ๐จ ๐‰๐€๐Œ๐ฌ ๐ข๐ฌ ๐›๐ซ๐จ๐ฎ๐ ๐ก๐ญ ๐ญ๐จ ๐ฒ๐จ๐ฎ ๐›๐ฒ ๐‰๐จ๐ž ๐Œ๐š๐ญ๐ณ ๐š๐ง๐ ๐€๐๐„๐—-๐š๐›๐ฅ๐ž.Enjoy these free resources from Joe.Grow your business by speaking on podcasts free guide.https://snip.ly/Guest_SuccessFree resources and events to grow your business by standing out from the crowd.https://snip.ly/JoeMatz

Monday Jan 09, 2023

People search google for answers and find people who have the answer they are looking for.
As professional digital marketers all we're trying to do is provide an answer that is comprehensive, trustworthy and easy to read.
๐๐ž๐ข๐ง๐  ๐ฆ๐จ๐ซ๐ž ๐‚๐จ๐ง๐ฏ๐ž๐ซ๐ฌ๐š๐ญ๐ข๐จ๐ง๐š๐ฅ:When writing content, part of AJโ€™s process is to ask: ย โ€œwho am I talking to?โ€ Can I imagine that person sat next to me? And how would I then talk about it to that person if they were sat here next to me.ย 
๐–๐ž ๐ญ๐š๐ฅ๐ค๐ž๐ ๐š๐›๐จ๐ฎ๐ญโ€ฆ
How AJ got started writing content to promote his band on social media.
Web pages that feel the need to tell a long story before getting to the main point. The main point being the answer you are looking for. In many cases it is better to get to the main point and then back it up or tell a story.
Turning your marketing process into a system to make it more effective and less time consuming.
๐€๐›๐จ๐ฎ๐ญ ๐€๐‰ ๐’๐š๐ฎ๐ง๐๐ž๐ซ๐ฌAJ helps e-commerce brands scale to 6-/7-figures by creating robust marketing systems. Many founders burn out far too soon as they lack the right systematic approach to their digital marketing.
As a former ecommerce brand owner, we had customers in 14 counties, and digital marketing geek, AJ knows how to build the right structure, processes, templates, and KPIs that will allow rapid growth while projecting a consistent brand experience.
๐‚๐จ๐ง๐ญ๐š๐œ๐ญ ๐ข๐ง๐Ÿ๐จ & ๐ซ๐ž๐ฌ๐จ๐ฎ๐ซ๐œ๐ž๐ฌ ๐ฆ๐ž๐ง๐ญ๐ข๐จ๐ง๐ž๐ ๐ข๐ง ๐ญ๐ก๐ข๐ฌ ๐ž๐ฉ๐ข๐ฌ๐จ๐๐ž:Websiteย 2-Hour Digital Marketing VIP offerย LinkedInย Instagram
Instagram
ย 
๐„๐ฌ๐ฉ๐ซ๐ž๐ฌ๐ฌ๐จ ๐‰๐€๐Œ๐ฌ ๐ข๐ฌ ๐›๐ซ๐จ๐ฎ๐ ๐ก๐ญ ๐ญ๐จ ๐ฒ๐จ๐ฎ ๐›๐ฒ ๐‰๐จ๐ž ๐Œ๐š๐ญ๐ณ ๐š๐ง๐ ๐€๐๐„๐—-๐š๐›๐ฅ๐ž:
Enjoy these free resources from Joe.Grow your business by speaking on podcasts free guide.Free resources and events to grow your business by standing out from the crowd.

Tuesday Jan 03, 2023

After eight episodes Ronsley Vaz almost quit his podcast venture. Rodney started his podcast to promote his culinary business. He didnโ€™t see immediate results, but then something happened. He was featured on iTunes and people began listening. His podcast grew to over 1 million listeners in four months.ย 
His friends started asking if he could help them get started in podcasting and before long he was teaching people how to start their own show. Today Rodney owns a podcast agency helping people start and run their podcasts.
๐ˆ๐ง ๐ญ๐ก๐ข๐ฌ ๐ž๐ฉ๐ข๐ฌ๐จ๐๐ž ๐ฒ๐จ๐ฎโ€™๐ฅ๐ฅ ๐ฅ๐ž๐š๐ซ๐ง:โ–บ How every conversion in businesses happens in a conversationโ–บ When things donโ€™t go your way in the beginning its important to have a big โ€œwhyโ€โ–บ Why every podcast interview is a business development conversationโ–บ The power or repetition, especially when starting out. Each time you go through your process work on improving it.โ–บ ๐“๐ก๐ž ๐ฌ๐ž๐ฏ๐ž๐ง ๐ฌ๐ญ๐ž๐ฉ๐ฌ ๐จ๐Ÿ ๐š๐ง ๐š๐ฎ๐๐ข๐จ ๐ฆ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐ฆ๐š๐œ๐ก๐ข๐ง๐ž ๐Ÿ๐จ๐ซ ๐ฒ๐จ๐ฎ๐ซ ๐›๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ1. Analyze your audience2. Solidify your brand3. Productize your ecosystem4. Launch your podcast5. Repurpose your content6. Foster engagement with your audience7. Track your investment and your ROIย 
๐‘๐ž๐ฌ๐จ๐ฎ๐ซ๐œ๐ž๐ฌ ๐Œ๐ž๐ง๐ญ๐ข๐จ๐ง๐ž๐ ๐ˆ๐ง ๐“๐ก๐ข๐ฌ ๐„๐ฌ๐ฉ๐ข๐ฌ๐จ๐๐žIf you would like to connect with Ronsley, you can do so here:Ronsley Vaz's BIOย Ronsley Vaz's Business Website
ย 
Learn more about Podcast Guesting Success withthese links:
Grow your business by speaking on podcasts free guide.Free resources and events to grow your business by standing out from the crowd.

Tuesday Jul 12, 2022

Listen in as Gail and I talk about how she began her entrepreneurial journey, reclaiming worthiness, affirmations, mindset, and overcoming challenges.
Gail Kauranen (PRONOUNCED KA-RA-NIN) Jones is an intuitive coach, gifted wordsmith and inspiring teacher who has been leading clients through transformation for more than twenty years.ย 
She is the author of two books, Cancer as a Love Story: Developing the Mindset for Living, and To Hell and Backโ€ฆHealing Your Way through Transition. Both books were met with rave reviews on Amazon and elsewhere.ย 
---- ย FREE GIFT ----For Espresso JAM listeners Gail is offering a free 30 minute consult and her handout on 5 tips for Claiming Your Worthiness. ย Email gailjones@claimyourworthiness.com to receive. ย Please note, however, that to fully integrate a sense of worthiness, WE MUST BE WITNESSED WITH LOVE AND COMPASSION from another. ย To get handout, please put in the subject line ESPRESSO JAMS PODCAST.ย 
Learn more about Gail Kauranen Jones:Webistie: https://claimyourworthiness.com/
LInkedIn: https://www.linkedin.com/in/gailkauranenjones/
FB: https://www.facebook.com/coachgailjones
Instagram: https://www.instagram.com/coachgailjones
ย 

Tuesday Jun 28, 2022

Do you send out mass emails with a service, something like MailChimp or Constant Contact?
You may be losing subscribers that you don't want to lose. Today I unsubscribed from a couple of email lists and I liked getting the emails, but I have multiple emails and my priority email is where these mass market emails were going and they're using a service.
Perhaps it's MailChimp, perhaps it's Constant Contact, great services, by the way, or maybe it's one of the thousands of others out there. But I didn't want to unsubscribe. What I wanted to do was change where the email arrived. So I looked for and update preferences or change your profile kind of link. The only link they had was an unsubscribe link and so all I could do was hit that link and the only option on that link was to unsubscribe.
There was no option to change the email where it arrives or to change my profile, which would have been useful. Instead, I got off their list.
Now, if you're sending out mass emails and you don't have an option for your people to change the email at which they receive your mass emails, they may still want them. But if you don't give them a choice to change their email, you're going to lose them. And I say this assuming that many people have many emails like I do.
So, you might want to look at that and find out how to give the folks you're sending emails to an option to change their profile, change their email instead of just the option to unsubscribe.

Tuesday Jun 21, 2022

Jy Maze is the Award Winning President & CEO of Certified Woman-Owned Maze Freight Solutions. Jy began Maze Freight Solution when she found that there were too few women, and a lack of diversity, in the transportation and supply chain management.ย 
When Jy first started Maze Freight Solutions it was not easy going. She learned along the way and emphasized integrity, quality, and superior customer service. It wasn't long before her company began to grow and become recognized by various organization.
Maze Freight Solutions awarded a plaque from the Kansas City Business Journal commemorating their success as a local minority-owned business.
Jy has also been recognize by Forbes in 2021 when they showcased ambitious sole proprietors, self-funded shops. https://www.forbes.com/profile/jy-maze/?list=next-1000&sh=b3f304a75c39
She has been in transportation and supply chain management for over 12 years. Her success with large and small companies, along with the lack of diversity in the industry, led to the founding of Maze Freight Solutions in 2017. The company, which emphasizes integrity, quality, and superior customer service, has experienced phenomenal growth since its inception.
You can learn more about Jy Maze by visiting her LinkedIn page: https://www.linkedin.com/in/jy-maze-0a23a8156/

Tuesday Jun 14, 2022

Vince started his marketing career before the internet was popular and quickly learned that digital marketing changed all the rules.
The internet has allowed service providers and product makers to niche down like never before.ย We talk about keeping sales funnels simple, building authority, and relationships.
Vince is a cancer survivor and has a podcast called: Leave Your Mark With Vince Cortese. Vince experienced renal cancer and it has inspired him to create a platform for others like himself. A place where they can share their story. Leave Your Mark with Vince Cortese is authentic, informative, relevant, entertaining, and inspiring.
You can learn more about Vince Cortese:LinkedIn: https://www.linkedin.com/in/directresponsemarketingvc/Podcast: Leave Your Mark:ย https://www.leaveyourmarkvc.com/

Tuesday May 31, 2022

Vanessa Zamy started her journey in entrepreneurship journey amidst her six-figure salary corporate job identifying opportunities for over $500+ million in additional revenue for a multi-billion dollar company. She did not come from an entrepreneurial family, and thus, relied heavily on Google and her consulting career to guide her on growing her own consulting company.
Today, Vanessa, appropriately known as The Business DefibrillatorTM, is a keynote speaker, bestselling author, Professor, and global business consultant helping business owners revive, grow, and scale their business without burnout, sleep deprivation, or meditation.
Through her consulting company, Your Vision's Catalyst, Vanessa works with high-achieving, ambitious CEOs to increase their efficiency, productivity, and profitability so they can reduce overwhelm while growing their profit-producing, purpose-driven business.
Her motto: keep it simple, then keep it movinโ€™!
You can learn more about Vanessa here:
Social MediaLinkedIn: https://www.linkedin.com/in/zamyvanessa/Facebook: https://www.facebook.com/zamyva/Website: https://www.yourvisionscatalyst.com/
Resources for Audience/ListenersIf you're looking for a proven framework on how to revive, grow, and scale your business, then sign up for Vanessa Zamyโ€™s premier two-hour virtual masterclass: "How To Grow Your Purpose-Driven Business without Burnout, Sleep Deprivation, or Meditation". Register Here: https://yourbusinessrevival.com/
ย 
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Tuesday May 17, 2022

Karl Pontau Is a business storytelling coach and animation producer. He is the owner of Squash and Stretch Productions. He helps people who want to have a big impact on their communities attract more of their best clients and employees with engaging, empathetic stories.
Karl beat two brain tumors when he was 15, thanks to the help of his friends, family, community, and medical team. Itโ€™s why heโ€™s so driven to help others build the sort of strong, empathetic connections that got him through the worst year of his life.
Hiring and Retention Product Research Surveyย Talk with Karl to learn more free 30 minute consultation link:ย 

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